E-E-A-T

Checks for an about/company page with content

Checks for affiliate and sponsored content disclosures

Checks for visible author names on content pages

Checks for author credentials and expertise indicators

AI assessment of authorship, citations, and outbound references (cloud)

Checks for citations to authoritative external sources

Checks for contact page with multiple contact methods

Checks for published and modified dates on content

Checks for appropriate disclaimers on sensitive content

Checks for editorial and content policy pages

Checks for visible physical address information

Checks for privacy policy page linked from footer

Checks for terms of service page

Checks for trust badges, certifications, and social proof

Detects Your Money Your Life (YMYL) content